California Residents - Notice at Collection

Bullion Standard, Inc.
 
California Residents - Notice at Collection


Last modified: 3/18/2024

Bullion Standard, Inc. (“Bullion Standard”, “we”, “us”, or “our”) collects the following Personal Information (“PI”) categories:
 
  • Identifiers;
  • California Customer Records PI categories;
  • Commercial information; Internet or other similar network activity; and,
  • Professional or employment-related information.

We collect this PI for the following business purposes:
 
  • To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request information or ask a question about our products or services, we will use that personal information to respond to your inquiry.
  • To provide, support, personalize, and develop our Website, products, and services.
  • To create, maintain, customize, and secure your user account with us.
  • To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
  • To personalize your Website experience and to deliver content and product and service offerings relevant to your interests, via email or text message (with your consent, where required by law).
  • To help maintain the safety, security, and integrity of our Website, products and services, databases and other technology assets, and business.
  • For research, analysis, and product development, including to develop and improve our Website, products, and services.
  • To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
  • As described to you when collecting your personal information or as otherwise set forth in the CCPA.
  • To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Website users is among the assets transferred.

Data Retention

We will keep Personal Data no longer than necessary to fulfill the purposes described in this Notice. Under our record retention policy, we are required to destroy Personal Data after we no longer need it according to specific retention periods. However, we may need to hold Personal Data beyond these retention periods due to regulatory requirements or in response to a regulatory audit, investigation, or other legal matter. These requirements also apply to our third-party service providers.

We do not sell PI to third parties. Please see our full Privacy Policy, located at https://www.bullionstandard.com/privacy.

If you have any questions about this Notice or need to access it in an alternative format due to having a disability, please contact us by any of the following methods:

You may write to our corporate mailing address, located at:

Bullion Standard, Inc.
8898 Navajo Rd.
Ste. C335
San Diego, CA 92119

You may email our customer service team at:

support@bullionstandard.com

You may call our customer service team at:

(833) BST-GOLD (278-4653)

Thank you for choosing Bullion Standard. It is our privilege to serve you with excellence.